THIS Super Bowl weekend, you can focus on making nachos and Buffalo wings and worry less about how to watch the big game. There will be more methods and devices than ever before to watch the Broncos and Panthers without cable — all headache-free, no sketchy workarounds required.
CBS, the network that is broadcasting this year’s big game, will stream the Super Bowl free through apps on a broader set of devices than in the past. Owners of Roku’s set-top boxes, Apple TV, Google’s Chromecast, Microsoft’s Xbox One and Amazon’s Fire box can download the free CBS Sports or National Football League apps and watch the Super Bowl with no login credentials required, the company said.
“For us, our goal is to expose the game to the largest audience possible for the Super Bowl,” said Jeffrey Gerttula, a senior vice president of CBS Sports Digital, in an interview. That, of course, translates into maximizing the number of eyeballs on the lucrative TV ads that play during the Super Bowl, which have sold for a record $5 million for 30 seconds of ad time.
Sorce : http://www.nytimes.com/2016/02/04/technology/personaltech/how-to-watch-the-super-bowl-when-you-dont-have-cable.html?_r=0
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